You have your website. But it does not show up in search results. It means it has a low ranking. What are you missing? Yes “THE SEO”
In today’s world, SEO (Search Engine Optimization) is essential for a business’s websites. It is a process of increasing the quality & quantity of traffic to a website through organic search engines. The traffic quality refers to the visitors who are the actual customers. The traffic quantity means fetching more & more visitors.
When you play your cards right around SEO, it guarantees the business growth. SEO helps websites for up-ranking in search engines. In other words, it is a practice of increasing website visibility when searched for products or service. This is to give an example. You are searching for the best hotels in Dallas. The hotels that have practised the best SEO services will be at the top. The website rank is in direct relation with incoming traffic. A website that is user friendly & having interesting content fetches traffic.
Dallas SEO Services
There are hundreds of companies that provide SEO services in Dallas. It is hard to name a single company. Every company has its speciality, as SEO is mainly about the research & analysis skills. A company that possesses better expertise becomes leader. Fiviza is undoubtedly one of them, as they have the best researchers & analysts on board. Let’s understand what makes Fiviza one of the best Dallas SEO Company
About Fiviza & SEO Team
Fiviza is a leading firm in Web Design Development and Digital Marketing space. The company offers all digital marketing practices such as SEO, SEM & SMM.
It is one of the leading Dallas SEO Company. We are a driven and dedicated team.
We help to improve your ranking on search engines be it Google, Bing. It increases organic traffic on your site.
Fiviza’s SEO & web development team works hand in hand to update rich content. The team gathers the necessary product information & data from the client. The data is about the product such as product images, videos & links. Data is then uploaded on respective pages with product info.
As you know, a website with a balanced content of images, videos & text is SEO as well as user friendly. Such a web increases the customer experience & their engagement towards a website. In other words, they follow White Hat techniques. They do not have room for Black Hat practices. It is one of the features that make them the best SEO Company in Dallas. The White Hat may take some time to gain results, but they are permanent. It gives authenticity to the website. An authentic site not only increases its rank but also holds the position. They make sure the authenticity of the data before updating on web pages. The users expect loyalty from the website.
The Practices of Search Engine Optimization
The SEO practices fall into two groups, On-Page SEO & Off-Page SEO.
The on-page SEO is the practice done on website pages. It’s about the Domain, Title & URLs. Whereas, the off-page practices divert the outside traffic towards the company’s web pages. It is the activity of back-linking to the company’s website.
Keywords are the soul of SEO practices. In SEO keywords are the phrases through which search engines search pages. It is the skill of an SEO team to select exact keywords matching the product or service. Fiviza’s SEO team does their thorough research on keywords regarding product or service. The team’s proficiency in keyword research & analysis is extraordinary.
The following are some of the practices followed by the company:
Meta Tags
How does the search engine know about a page? – Meta Tags! It is one of the most important on-page SEO practices. Title tags help the page found on search engines. The team makes sure that every page has unique & ideal tags. Here the team’s keyword skill becomes valuable.
Meta Descriptions
It is a summary of a web page displayed in search engines. Just like the Title Tags, the description also needs to be precise, especially the character length. Although it is not directly relevant in page ranking, vital in getting clicks.
Content with Targeted Keywords
Using this practice, the team helps keep the page content relevant. The placement & frequency without the overcrowding of keywords is highly essential. The team places the targeted keywords within page content to maintain relevancy.
Header Tags & Keyword Phrases
The keyword phrases are always present in the Header (H1). The header is the most important heading of the page. The use of keyword in heading drives exclusive traffic to the page.
Page Interlinking
An internal link is a link from one page on a website to another on that same website. Page interlinking increases customer engagement. Internal links in SEO are crucial to both visitors to your site and search engines. Both visitors and search engines navigate a website using the same internal links. Optimization of internal links improves rankings in search engines.
Image Alt Tags & Filenames
An alt tag is essentially a name of an image. All the images uploaded on the website need to have names. It is helpful in search engines to get found easily.
Bullet Text
The bullets or bold letters highlight the keywords & relevant text. This way, users can quickly locate the content. Additionally, it tells search engines what is important on the page.
The Working Strategy Of Fiviza SEO
Although the practices are standard, there is no solid strategy as such for SEO. Fiviza’s team understands customer requirements & design strategy accordingly. They make strategies as per the business & product’s objective. The execution of the plan starts with keyword planning. The company has a team of Dallas SEO experts who works on keywords. During the planning of keywords, they consider targeted audience & location. Then they start keywords research & plan relevant strategies that target the audience in a targeted location. This is how targeted customers find your website. After this, the site gets quality traffic. Once you have the quality traffic, the team initiates the activities for quantity traffic.
Offerings From Fiviza
- Free initial consultation
- Internet marketing/strategy development
- Website optimization
- Professionally content writing
- Set up of Google+, Google Analytics, and Google Webmaster Tools
- Link Building
- Regular SEO and website performance reports.
Why Fiviza?
Fully Customer-Oriented
Values the relationship with the customers
Tailor-made plans & strategies
Value the time & money of their clients
Leading SEO services in Dallas
Efficient yet cost-effective